B2B sales consulting and revenue acceleration in Florida
Florida's economy stopped being hospitality and residential real estate. It is now financial services, B2B technology, logistics and health — sectors where the sale is long, technical and decided by a committee. Most sales teams here still sell the way they did when the deal was one conversation.
Where we operate
We concentrate on one market until the work there is proven. That is a deliberate constraint, not a limitation of capacity.
Miami, Fort Lauderdale and West Palm Beach
Active market. Financial services, wealth management, fintech, B2B technology and cross-border companies selling between the United States and Latin America.
Tampa Bay and Orlando
Not active during the pilot. We would rather do one market properly than spread a team across three.
What the labour data says about selling here
Florida has a large, well-paid commercial workforce. What it does not have, in most mid-market companies, is a commercial system behind it.
| Occupation in Florida | Employment | Mean annual wage |
|---|---|---|
| Sales managers | 30,490 | $150,040 |
| Securities, commodities and financial services sales agents | 43,710 | $88,890 |
| First-line supervisors of non-retail sales workers | ~15,200 | $99,020 |
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2023. Source. Financial services sales agents show a location quotient of 1.45 for Florida, meaning the occupation is about 45 per cent more concentrated here than in the United States as a whole.
Before you train the team, find where revenue is leaking.
Fifteen questions, about ten minutes. You get a score and the three areas where your commercial process loses the most opportunities.